Hello guys, this is the making it easier series for brand practitioners, advertisers, brand enthusiasts, marketing students, and professionals; here, I try to summarize the tad-bit-more complex marketing concepts in…
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I would like to start off this article by saying that I personally believe that ATL is on the verge of death and digital is the inevitable future, I know…
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A few months back, I asked a famous director in the Bangladeshi advertising industry for his two cents on long-form video content, and his answer was not only surprising, but…
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